Privacy Policy

1. Data Controller

The data controller responsible for your personal data is Poterie Zug, Baarerstrasse 12, 6300 Zug, Switzerland. You can reach us at info@poterie-zug.ch or by telephone at +41 41 760 12 34.

2. Data We Collect

We collect the following categories of personal data when you use our website or place an order:

• Identity data: name, title, date of birth
• Contact data: email address, telephone number, delivery address, billing address
• Transaction data: order details, payment references, delivery records
• Technical data: IP address, browser type, device information, pages visited
• Communication data: messages you send us via email or our contact form

3. How We Use Your Data

We process your personal data for the following purposes:

• Processing and fulfilling your orders, including shipping and payment
• Communicating with you about your orders, enquiries, or complaints
• Improving our website, products, and customer experience
• Sending promotional communications (only with your explicit consent)
• Complying with legal obligations under Swiss law

4. Legal Basis

We process your data based on: (a) the performance of a contract when you place an order; (b) your consent for marketing communications; (c) our legitimate interests in improving our services and preventing fraud; and (d) compliance with applicable Swiss and EU data protection laws, including the Swiss Federal Act on Data Protection (FADP) and, where applicable, the EU General Data Protection Regulation (GDPR).

5. Data Sharing

We share your personal data only with trusted third parties who assist in operating our business: payment processors for secure transactions, shipping carriers for order delivery, and IT service providers for website hosting and maintenance. We do not sell your personal data to third parties. All service providers are contractually bound to protect your data and process it only on our instructions.

6. Cookies

Our website uses essential cookies to enable core functionality such as your shopping cart and session management. We also use analytics cookies to understand how visitors interact with our website. You can manage your cookie preferences through your browser settings at any time. Disabling essential cookies may affect the functionality of the online shop.

7. Data Retention

We retain your personal data only for as long as necessary to fulfil the purposes for which it was collected, or as required by Swiss law. Order records are kept for ten years in accordance with Swiss commercial record-keeping obligations. Marketing data is retained until you withdraw your consent.

8. Your Rights

Under the FADP and, where applicable, the GDPR, you have the following rights:

• Right to access your personal data
• Right to rectification of inaccurate data
• Right to erasure of your data
• Right to restrict or object to processing
• Right to data portability
• Right to withdraw consent at any time

To exercise any of these rights, contact us at info@poterie-zug.ch.

9. Data Security

We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction. All payment transactions are encrypted using industry-standard SSL/TLS technology.

10. Contact & Supervisory Authority

If you have questions about this privacy policy or wish to exercise your rights, please contact us at info@poterie-zug.ch. You also have the right to lodge a complaint with the Swiss Federal Data Protection and Information Commissioner (FDPIC).